Sales Planning 2027: The Munich Dinner
Join a small group of CROs, CFO, Heads of RevOps, and senior revenue leaders from Munich software companies for dinner, wine, and an honest conversation about how to plan sales for 2027.
The 2027 plan is being written right now in most companies. A growth target gets agreed in a board meeting, and within a few weeks it has to become quotas per role, a hiring plan, a coverage model, and a forecast that someone is willing to defend.
So which parts of that chain actually hold?
Over dinner, we'll explore:
Quota setting & comp design – translating revenue goals into targets that stretch the team, and into a comp plan that pays for the right behaviour
Sales capacity – understanding whether coverage, ramp and open roles actually support the plan
Planning baseline – knowing which number the plan rests on, and whether your CRM confirms it
Data & AI – where AI genuinely helps in planning today, and what it needs from your data before it does
The goal is a small, candid room where leaders can compare notes on their own 2027 planning, share what is working, and pressure-test a few assumptions before the plan is locked.
Hosted by Revenue Enablement and Qobra.
Thursday, October 29 · 7 PM
Space is intentionally limited to keep the conversation small and meaningful.
About the hosts
Revenue Enablement is a boutique Revenue Operations consultancy that helps B2B SaaS companies design, automate, and scale their go-to-market systems.
Qobra is a sales compensation platform that helps revenue teams manage commissions without the spreadsheet chaos. Qobra automates commission calculations, gives sellers real-time visibility into their earnings, and gives RevOps, Finance, and sales leaders a reliable way to align payouts with business goals.
