Rehab Your Brand: A StoryBranding Session for PTs
Your practice's care is precise. Most of your marketing still sounds like everyone else's.
The thing that makes your practice worth choosing, the way you read a body, the philosophy behind your approach, the reason your care actually works, mostly lives inside you. It comes through in the treatment room every time. It almost never survives the front desk, the website, or a patient's first search.
This is a small, in-person PT session on StoryBranding, led by Steve Reed of Vectyr, who has spent years helping practice owners put their value into language people understand and repeat. We'll cover what StoryBranding is, how it works, and how naming your patient as the hero of your story changes everything. You'll leave with a guided worksheet to apply it to your own practice starting that day.
How the evening runs
6:00 to 6:30, Meet and settle in. Grab a coffee or a drink and meet the other owners in the room.
6:30 to 7:30, Working session. A hands-on conversation, led by Steve, on finding words your patients understand the first time and repeat to someone else. Everyone participates.
7:30 to 8:00, Connections. Wrap, what's next, and trade cards with people worth knowing.
What you'll walk away with
• A guided worksheet to rewrite how you describe your practice.
• A StoryBrand way to explain your care so patients get it the first time.
• A short list of other Austin practice owners genuinely worth knowing.
Who it's for
Owners and founders of hands-on Austin practices, the people who deal with pain, restore function, and improve movement: physical therapy, chiropractic, OT, pelvic health, sports rehab, and adjacent. Solo and small-group practices especially welcome.
A few honest notes
You're busy. That's the point. This is a single evening, not a series of commitments, and you'll spend it with peers instead of in your inbox. The group is small on purpose, around twenty seats by approval, so every conversation is worth your evening. Request your spot below.
Bring your questions. Bring your brand.
Mozart's Coffee Roasters, 3825 Lake Austin Blvd, Austin, TX 78703 · 6:00 to 8:00 PM