Build Your Go-To-Market: Founder Sprint
Together with Tank Stream Labs Adelaide and Fishburners
Build Your Go-To-Market: The Founder Program
Stop guessing. Start winning customers.
In this self-paced program, you’ll build a complete go-to-market system with expert guidance, practical modules, 1:1 coaching, a live group workshop and proven templates. Work through it on your own schedule and leave with a clear target market, stronger messaging, a sales pipeline, customer acquisition assets and a 90-day growth plan, ready to launch.
Perfect for early-stage B2B, B2C, SaaS and AI founders who have an MVP or early traction but need a repeatable way to attract and convert customers.
You’ll walk away with:
A clearly defined Ideal Customer Profile (ICP)
Sharper positioning and messaging
Sales and outreach assets ready to use
A CRM and pipeline you can actually manage
Funnel metrics and a practical 90-day GTM roadmap
Live market activity already underway
What’s included:
On-demand learning modules you can complete anytime
A 30-minute 1:1 coaching session
A 2-hour live virtual group workshop (Wednesday 25 November, at 12:00pm AEDT) to pressure-test your GTM plan with Lauren, Mike and fellow founders
Templates, frameworks and practical tools
Founder perks including Zoho startup credits and exclusive partner offers
Led by
Lauren Calautti
Chief Revenue Rocketeer, Scalare Partners
Mike Parsons
Growth Expert, Scalare Partners
Lauren and Mike work directly with founders to build customer acquisition strategies, revenue growth systems, positioning, sales processes and go-to-market execution. Their approach is practical, hands-on and focused on helping founders build systems that generate real growth, not just more theory.
Investment
$590 AUD per founder
If you’re ready to stop relying on random marketing tactics and build a growth engine that actually works, this program is for you.
Self-paced learning. Live expert support. Real outcomes.