

FPC Spotlight Series: AI Infrastructure and Open-Weight Models for Marketing
Join us for our upcoming Spotlight event on Thursday, November 19, where we'll discuss AI infrastructure and open-weight models in digital marketing. We will explore how marketers, agencies, publishers, and ad tech/martech vendors can leverage emerging tech, models and data to build proprietary solutions. Look beyond expensive, privacy-challenged and increasingly commoditised frontier models and learn how to build your own bespoke AI marketing stack.
What we’ll discuss
Open-weight vs closed models - Where open models now perform well enough to replace closed ones, and how that changes the economics of building AI products. We will also cover access to open-weight models for text, image, video, audio and time-series data through one location.
The hardware layer - Chips, inference costs and on-device compute, and where the main bottlenecks and opportunities are.
Control, privacy and sovereignty - Why running models on your own terms matters for regulated data and first-party data strategies. We will show how a single gateway lets you manage users, budgets, audit and guardrails in one place.
Third-party integrations - How simple integration with services such as AI memory improves results and cuts costs further.
Where the opportunity is - What early-stage companies should build next, and what investors should back.
Timings:
8:30 Arrival - Breakfast served
9:25 Opening remarks
9:30 Panel discussion
10:15 Panel finishes - Networking
Places are limited. Sign up now!