

Beyond Market Entry: China's New Playbook for Scaling Across Asia
As more innovation and business models from China reach Southeast Asia, what could this mean for growth across the region?
This intimate luncheon by Cheung Kong Graduate School of Business (CKGSB) and Tech in Asia brings together business leaders to explore the technologies, operating models, and expansion strategies emerging from China.
Get an early look at key findings from CKGSB and IE University's joint report, Chinese Companies' New Playbook for Going Global, launching at the session, and unpack what they mean for growth, partnerships, and regional strategy through a moderated discussion.
SPEAKERS
Hear from senior leaders navigating growth and expansion across Asia:
Dr. Li Wei, Professor of Economics and Associate Dean, CKGSB (presenting key report findings)
Moderator: Peter Cowan, Engagement Editor, Tech in Asia
One more exciting speaker from Southeast Asia will be joining the panel to share perspectives on expansion across the region.
AGENDA
12:00 PM: Registration & networking
12:30 PM: Welcome remark by Tech in Asia & CKGSB
12:40 PM: Exclusive report launch: Chinese Companies’ New Playbook for Going Global
12:50 PM: Panel discussion and Q&A
1:30 PM: Closing remarks, networking & lunch
2:30 PM: End of event
WHO SHOULD ATTEND & WHY?
Series A+ founders & C-suite leaders: Get a closer view of how China’s globalizing companies are scaling across markets, and what you can apply to your next stage of growth in Southeast Asia.
Enterprise C-suite leaders: Identify where China businesses are creating new market opportunities, and what that means for your regional strategy.
HOW TO RSVP
Access is open to General, Pro, and VIP Pass holders.
Register using your company email to speed up approval.
Only approved registrants will be granted access to the event.
Exhibition Visitor pass holders may upgrade their passes to apply for satellite events.
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As capacity is limited and attendance is highly curated, all registrations are subject to approval.
POWERED BY CHEUNG KONG GRADUATE SCHOOL OF BUSINESS (CKGSB)
The mission of Cheung Kong Graduate School of Business (CKGSB) is to cultivate transformative business leaders with a global vision, sense of social responsibility, innovative mindset, and ability to lead with empathy and compassion.
CKGSB is China’s first privately-funded and research-driven business school. With our DBA, Executive MBA, MBA and Executive Education programs, we provide top business education for established business leaders and disruptive entrepreneurs shaping a better future in China and beyond. We are also the preferred institution for academics returning to China from leading global business schools. Learn more about CKGSB here.
ABOUT TECH IN ASIA CONFERENCE 2026
Tech in Asia Conference is our flagship annual event—Asia’s go-to platform for high-impact learning, dealmaking, and connections. Over the past 15 years, we've brought the region’s tech ecosystem together across Singapore, Jakarta, Tokyo, Bangalore, Ho Chi Minh, and Kuala Lumpur.
In 2026, Tech in Asia Conference returns to Singapore with a sharper focus on Enterprise AI. Taking place on 15 & 16 September 2026 at Sands Expo and Convention Centre, the conference will bring together enterprise leaders, founders, investors, and technology builders to examine how AI is moving beyond experimentation and creating measurable business impact across Asia. Learn more about the conference here.