Power Circle: Build a B2B Outbound System That Runs While You Sleep w/ ColdIQ Founders
What is a Power Circle?
Power Circle is a hands-on, half-day deep dive where established founders come together to master one high-impact business topic and immediately implement it into their business with the guidance of an expert.
All in an intimate, designer loft space in Poblenou, with time to connect and unwind like it’s your own living room.
This Month’s Focus: Cold Outreach That Converts (for B2B Founders)
You’ve got a solid offer—but not enough eyes on it. If you're in B2B and your inbox has gone quiet, this Power Circle is your opportunity to fix that—fast.
This session is laser-focused on B2B sales and outbound lead generation. Whether you're already selling B2B or just starting to explore it as a growth channel, you'll walk away with the tools, systems, and clarity to build a predictable pipeline from scratch.
We’ll start by guiding you through an ICP (Ideal Customer Profile) audit to get crystal clear on who you’re targeting and why. Then, during the live workshop, you’ll:
Fill out a strategic worksheet to define your ICP
Build a curated list of potential leads (yes, live!)
Create a custom strategy for enriching that list with the data that matters
Set up a system to reach out at scale via email or LinkedIn—without losing the human touch
Everything will be implemented on the spot, with real-time feedback and direct support from two outbound experts. No theory—just real progress.
And if you're currently focused on B2C?
Many of the concepts shared still apply to a B2C business, such as clarifying your targeting, improving messaging and learning automations tools.
This is still a unique opportunity expand into B2B and learn how top founders are building systems that bring clients to them—consistently.
Meet Your Hosts: Michel Lieben & Alex Vacca from ColdIQ
ColdIQ is a Go-To-Market agency that helps B2B companies build predictable revenue systems through outbound, automation, and GTM strategy. With over $6M in ARR, they don’t just talk about outbound—they build infrastructures that scale.
Michel Lieben (Founder & CEO) and Alex Vacca (Co-Founder & COO) primarily work with B2B companies generating $1M+ in revenue. Their focus is helping clients move from inconsistent outreach to a structured, scalable pipeline using modern tools like Clay, Instantly, and smart lead scoring strategies.
At this Power Circle, they’ll walk you through how to apply their outbound methodology directly to your business—no matter your current setup.
Program & Flow
🕓 5:00 PM – Arrivals & welcome drinks in the loft
🧠 5:30 PM – Workshop begins:
ICP Deep Dive & Form
Lead List Building
Data Enrichment Strategy
Automated Outreach Setup
💬 7:00 PM – Breakout groups: feedback, refinement, and deeper connection
🍷 8:00 PM – Catered dinner & drinks, open connection until 10PM
Need to Know
📍 Location: Carrer d'Àlaba, 22
💻 Bring your laptop & notebook—this is a working session
🥂 Dinner & drinks included
🎟️ Free for Selekt, limited paid spots available for vetted guests
Learn it. Build it. Launch it. In one afternoon.
Let’s build a lead machine your business can count on.