🗽USPlay

​🦅 Spend your 4th with a full-scale Life Itself experience. We’re going from 1pm until the fireworks at 8pm 😎

​(Please note: this is our first event on Luma, and this event is also being promoted across additional ticketing platforms. As a result, the attendance numbers displayed here may not fully reflect total expected attendance. Please plan your arrival accordingly, as capacity remains limited.)

​If you’re not already familiar, we believe that Play should be free. As a result, every Life Itself event includes a free attendance option (if your registration request is approved, of course).

​We’re even doing a free open bar while supplies last. Once we’re out, it’s BYOB for the rest of the day and night.

​As always, capacity is limited, so we encourage arriving earlier rather than later.

​🎪 Life Itself is like a festival. Expect multiple zones, activations, pop-ups, Play Spaces, games, performances, and much more.

​🎡 Dress code: we’re invoking the 1st Amendment on this one. Show us how YOU express yourself freely. Full creative control. Wear the most, the least, whatever makes you, you.
ALL are welcome at Life Itself. If you come here and discriminate, we treat it like a consent violation and remove you from the event.

​🔑 PLAY REGULATION & MONITORING
• Guardians orient attendees, regulate Play Spaces, and maintain the vibe.
• All attendees wishing to enter a Play Space complete a Vibe Check™.
• Guardians screen for etiquette, sobriety, comfort level, and previous experience where applicable.
• Play Spaces are for participation, not solicitation.
• Designated observation areas may be available depending on venue.
• Attendees enter Play Spaces with the people they intend to Play with and do not interrupt Play already in progress.
• Entry to a Play Space may be denied for a variety of reasons.
• Consent and etiquette orientation is provided upon arrival and reinforced throughout the event.

​🎤 WHAT TO EXPECT
🎶 Multiple DJs
🎭 Performances & Activations
🎪 Vendors & Pop-Ups
🛋️ Multiple Social & Play Zones including general Play Spaces, VIPlay™ Spaces & the Sapphic Lounge
🎆 Some of Brooklyn’s best fireworks viewing is just a short walk away.

​🎢 Musicians, performers, and artists interested in participating may reach out to apply.

​🚕 Limited Uber vouchers available for women. DM ahead of the event to request one.
Limited capacity. Private release. Address drops day-of.
Come ready to be part of it—not just attend it.

​✨ A Playjacent™ Party is an event designed to amplify Play by shaping the environment around it—the social flow, the curation of space, and the zones people can choose to Play in. Rather than scripting the Play itself, we design the world that supports it—because Play is self-authored.

​📲 Follow us on IG: @lifeitselfevents
📚 Visit our website for additional information, including our complete Consent Policy.

​#normalizeplay