

Reno Lunch N Learn | Five Keys to Creating a Business
About
A great idea is only the starting point. Turning it into a lasting business takes strategic thinking, careful planning, and disciplined execution, plus a clear grasp of the fundamentals that drive success. Founders who build to last start by laying a strong foundation.
In this session, entrepreneur Ira M. Gostin, MBA, will walk through a practical framework built on five essential pillars of business development: Structure, Capital, Customers, Marketing, and Growth. He’ll draw on his own real-world experience to cover choosing the right business structure, understanding capital requirements, attracting customers, building a compelling brand, and creating scalable growth strategies. He’ll also show how the five pillars connect and shape your decisions.
Who It’s For
Founders getting ready to turn their ideas into viable businesses. Also valuable for early-stage entrepreneurs who want to strengthen their foundation.
About the speaker
Ira Gostin is passionate about helping companies move the needle. He is a master marketer, communicator, and entrepreneur who loves helping companies grow by telling their unique story. He has built and sold a public relations firm, worked at one of the most creative full-service agencies in the western U.S., and helped take a publicly traded multinational from a $400 million IPO to $5 billion in market cap, with listings on the TSX and NYSE. Ira has worked on more than $3 billion in equity raises and acquisitions in his career.
Attendees are encouraged to bring their lunch. Complimentary refreshments and snacks will be provided during the session.