''Manage Your Ego Before It Manages Your Company'' - The Foundry Workshop
You are an ambitious founder, driven by energy and vision. But often, the classic entrepreneurial mistakes—over-promising, chasing every opportunity, and neglecting internal structure—are simply symptoms of one root cause: unmanaged founder behavior. Your ego can either be your greatest engine or your single biggest barrier to scale.
This is not a theory session. This is an honest, raw founder story detailing the journey from near-collapse (trying to open in NYC while Amsterdam was stalling) to successful turnaround. We will unpack how personal leadership failures manifested as business bottlenecks. You will learn how to shift your behavior from running the business into leading the business.
What to Expect
A hands-on, interactive session designed for founders ready for radical self-improvement:
The Ego Audit: Practical tools to analyze and manage your founder ego before it creates operational chaos.
Accountability as a Growth Engine: Learn how to implement clear agreements and rhythm to make "corporate nonsense" drive rapid scale.
The Rebuild Blueprint: The exact steps taken to restore focus, structure, and peace of mind to a struggling company.
Turnaround Tools: Walk away with 2-3 ZEAL-tools you can apply immediately to create grip and focus in your own organization.
Key Takeaways
You’ll leave with a clear understanding of:
Why your ego is the Reason your business is stuck, and the first step to unlocking your personal leadership.
How to pivot from a chaotic culture to one built on predictable rhythm.
The value of a business mentor in providing the outside perspective needed for this critical internal shift.
Schedule
Date: January 14, 2026
Time: 19:00 – 21:00
Location: The AI Foundry, Amsterdam
Who Should Attend
Founders & CEOs ready to honestly confront their personal impact on business performance.
Leaders experiencing stalled growth due to lack of focus, rhythm, or structure.
Entrepreneurs seeking practical tools to manage stress and gain mental clarity.
Anyone considering engaging a business mentor for a critical turnaround or scale phase.
Registration
Approval is required—we are curating a group for maximum interaction.
📩 Questions? [email protected]