Expanding into the US
Whenever the topic of global expansion comes up, the number one question we get asked is: “Does a founder need to move to the US?”.
The answer is: It depends. It depends on your product, customer, team, timings, stage and priorities.
What remains the same for any founder with global ambitions is that successfully expanding into the US market is a key milestone on the path to worldwide growth.
Thinking about how to tackle the biggest tech market in the world is a daunting task. The good news is the ANZ startup ecosystem now has a lot of great examples of founders who’ve crossed the Pacific.
Join us as we chat with Sam Kroonenburg about his experience relocating to the US where we’ll cover:
• The role timing and priorities played in the decision to expand to the US
• First boots on the ground, landing teams and hiring locals
• The logistics that come with moving
• Cultural similarities and differences
Plus time for your Q&A at the end!
Note: Unfortunately Kim Teo is no longer able to attend the panel due to personal circumstances.