[Donor Participation] Trust & Authenticity: The Nonprofit Communications Culture Shift with Dr. William A. Donohue

​We’re honored to welcome Dr. William A. Donohue, professor of Communication at Michigan State University.

​Dr. Donohue has published extensively in the areas of conflict, communication, negotiation, and mediation while also conducting workshops and other intervention activities focusing on communication, leadership development, and conflict management.

​He has extensive experience advising nonprofits on their communication and fundraising strategies.

​In this session, he will be discussing the culture shift caused by social media and the explosion of information that requires increased transparency, more authentic communication strategies, and leading with engagement.

​There will be a brief presentation followed by Q&A.

​The Donor Participation Project (DPP) convenes fundraising professionals who are concerned about the nationwide decline in donor participation (20 million US households lost between 2000-2016).

​We believe this can be solved by changing our fundraising practices and want to learn from peers who are moving the participation needle.

​Discuss this Topic and Learn with Dr. William Donohue During our June 16 Lunch Analysis

• ​Please bring 2/3 questions prepared and review this article as well as this paper.

• ​This event will take place over Zoom.

• ​The session will be recorded and accessible post-event for DPP members only.

​Why does this event ask for a donation? Read about our privacy and transparency practices.