The Next Wave: Consumer Brand Showcase
Step into the future of DTC innovation at The Next Wave: Consumer Brand Showcase — the official Demo Day of the SHOPLINE × Plug and Play DTC Future of Commerce Accelerator.
This premier event spotlights our graduating cohort of early- to growth-stage DTC brands who are driving innovation across CPG, beauty, food & beverage, apparel, and lifestyle. Bringing together founders, investors, corporate leaders, and mentors, the showcase features:
What to Expect:
Fast-paced Startup Pitches — See the most promising consumer brands pitch live.
Panel with Industry Leaders — Gain insight from top experts shaping the future of commerce.
Hands-On Product Demos — Experience the next big products in food & beverage, beauty, wellness, lifestyle, pet, and more.
Networking Reception — Connect with founders, investors, mentors, and corporate leaders over drinks and light bite
AGENDA:
4:00 – 4:45 PM: Doors Open & Welcome Networking
4:45 – 4:55 PM: Opening Remarks: Plug and Play, SHOPLINE, Silicon Valley Bank
4:55 PM - 5:15 PM: Keynote, Scaling a Global Brand - Lessons from Lululemon
5:15 – 5:40 PM: Startup Pitch Presentations
5:40 - 6:05 PM: Panel: From Concept to Consumer: Lessons from the Frontlines (Crocs, Goop, JustFab, Million Dollar Baby)
6:05 – 7:30 PM: Networking Reception, Demo Tables, & Light Bites
Keynote: Scaling a Global Brand – Lessons from Lululemon
You’ll hear from Ravi, Chief Brand and Creative executive and former Global Executive Creative Director at lululemon, who will kick us off with a keynote on building brand as a true growth engine; drawing on his experience scaling the business from $3B to over $11B in revenue.
Panel Overview: From Concept to Consumer - Lessons from the Frontlines:
Hear from leaders at Crocs, Goop, Million Dollar Baby Co., and JustFab as they share firsthand insights on scaling modern consumer brands, blending innovation, retail strategy, and marketplace execution to drive growth and engage today’s consumer.
Presenting Brands:
Swift Hockey: Top-tier hockey sticks at unbeatable prices used by over 20,000 players and featured on Dragons' Den with press from NHL, Forbes, and The Athletic.
PepCubes: The world’s first carrot-based functional snack, inspired by an 1800s Mediterranean recipe, backed by Applied Value Group and recognized as an “Innovative Product” by Turkey’s largest retailer, Migros.
HumanFood: Dog food in reusable buckets, rejecting the industry's polished corporate image; 44% subscription rate in 90 days on 1 recipe, scaling to 3 proteins in Q1.
Talons Collective: The first premium designer nails for men that hit $100K in revenue with over 2,000 orders within just 60 days of launch.
Friends & Family: Cultivated meat pet food that became the first company ever to receive regulatory approval to sell cultivated meat for pets in Asia.
N/UM: A premium African-inspired seasoning salts and confectionery brand; ranked top 10 in Erewhon's salt category and recognized as an Editor's Choice by Oprah Daily and Food & Beverage Magazine.
Timeless Pearl: Kickstarter meets jewelry; co-created, crowdfunded, and ethically produced.
Provanity Cosmetics: Break up with beauty compromise. We offer clean, long-wear makeup formulas with sensitive vegan ingredients while educating our audience about ingredient safety through our research project awarded a $50,000 grant at Colorado School of Mines.
Roots Kitchen & Cannery: Wildly delicious, low-sugar preserves made from regional farms that have won multiple Good Food Awards, are distributed with KeHE, and sold in Sprouts, World Market and grocery stores across the country.
Pablo's Mate: Alchemy in a can: Pablo's Mate is a RTD yerba mate brand on a mission to share the magic of mate with the masses—in the USA and beyond.
New Wave Gelato: Ultra-premium, non-dairy Italian gelato that redefines healthy indulgence: genuinely creamy, under 5g sugar, and delivering consistent double-digit velocity growth since launch.
Granolaful: The World's 1st Mediterranean Granola—based on the clean, flavorful ingredients of the Mediterranean Diet—that became Amazon's Choice and hit Top 100 within just 2 weeks of pilot launch.
Deja Bru: Canadian ultra-premium coffee brand with proprietary freeze-dried cold brew IP, enabling new high-margin CPG formats and driving 4× revenue growth in 2025, targeting 10× this year.
Cleaner Standards: A low-ingredient, American-made household cleaner inspired by pre-industrial methods and a higher standard of care.
Empress: Natural medicine & supplements for women's wellness & hormone health. From menarche to menopause, using ancient herbs and modern science. Formulated and backed by its practitioner founder and MD.
RSVP Details: Please confirm your attendance by RSVPing on this invitation.
Parking: On-site and valet parking is extremely limited and not guaranteed for guests. We encourage the use of Uber/Lyft or nearby street parking. A recommended paid garage is located at 9730 Wilshire Blvd., just 600 ft from the Arc Beverly entrance.
Arrival Instructions – Arc Beverly (Previously Spring Place)
Address: 9800 Wilshire Blvd.
GPS Address: 121 S. Spalding Drive, Beverly Hills, CA 90212
Entrance: On Spalding Drive
Upon arrival, please go up the lobby stairs and check in with the front desk.