0 to 100 customers: Lessons from Zoko's Journey

​Back by popular demand - we’re hosting this session one more time!

​What does it really take to go from an idea to your first 100 customers?

​In this virtual roundtable led by Arjun Paul, Founder of Zoko.io, we’ll explore the critical decisions and actions that shape the early stages of a B2B SaaS journey - with a sharp focus on validation, prioritisation, and execution.

​This session is for early-stage B2B SaaS founders (fewer than 100 customers or <$10K in revenue) who are looking for clarity on:

• ​Validating an idea quickly and effectively

• ​Choosing what to focus on — and what to set aside

• ​Practical examples of “doing things that don’t scale”

• ​Common mistakes to avoid in the early months

• ​How Zoko is applying AI in product validation and internal workflows

• ​Live problem-solving with specific, actionable insights

​This is a focused, application-based roundtable designed to go deep and deliver practical takeaways. Attendance is limited to ~20 carefully curated founders at a similar stage to ensure a high-quality, interactive experience.

​Who should apply:

• ​B2B SaaS founders at the idea, prototype, or early customer stage

• ​< 100 customers and/or < $10K in MRR

• ​Willing to share challenges and open to feedback

• ​Interested in learning how to apply AI practically in early-stage building

​📝 Please keep your responses brief - it helps us review applications with the attention they deserve.