Sales and Marketing (for early stage B2B start-ups) [Virtual]

​What B2B founders should know about sales and marketing?

​During this presentation, Shani Shoham, 6x CRO will share his experience as a founder, early-stage CRO and adviser to countless B2B startups. His presentation will cover how to find your first customers when to hire, who to hire and what to look for, what marketing channels early-stage startup should consider, and at what point, and much more.

​About Shani Shoham
With 5 startups as Founder or Chief Revenue Officer, 2 exits and another dozen startups as adviser/investor, Shani has extensive experience building and scaling B2B VC backed startups. He was the President and CRO of Testim.io (acquired by Tricentis for $200M) and scaled it from the first 5 customers to over 200. He was the founder of 21 Labs (Acquired by Perforce) and the COO and interim CRO of Weka.io (announced $1.6B valuation) from $1M to $30M. He has hands-on experience building and managing sales, marketing and customer success teams and brings practical experience to scaling early stage startups.