Product Discovery in the AI Era: How to Build the Right Product
Most product teams don’t fail because they can’t build software — they fail because they build the wrong thing.
And with AI making development faster than ever, this problem is only getting worse.
In this session, Velociti founder Anthony Argenziano will explore why product discovery is the missing piece in modern product development and how teams can use AI to dramatically improve how they identify problems, validate ideas, and decide what to build next.
You’ll learn how the best teams move from Discovery → Context → Strategy → Action, and how AI-powered workflows can turn product discovery from a slow, manual process into something that happens in minutes.
This workshop is perfect for founders, product managers, engineers, and builders who want to ship products that actually matter.
In this workshop, we’ll cover:
• Why most teams build the wrong product
• The modern product discovery framework
• How AI can accelerate problem discovery and validation
• Practical workflows teams can use to decide what to build next
About Anthony Argenziano
Anthony Argenziano is a product and technology leader with over 20 years of experience building and launching products across startups and Fortune 500 companies.
He has led product teams from idea to launch, helping organizations design, build, and scale successful products while finding product-market fit and strong unit economics. Anthony has deep experience across B2B, B2C, SaaS, marketplaces, eCommerce, payments, adtech, and security.
Today, Anthony is the founder of Velociti, where he is focused on helping teams use AI to improve product discovery and make better decisions about what to build next.