

Founder-Driven Go To Market
Scaling a startup is more than just having a great product—it requires a strategic approach to entering new markets, building meaningful partnerships, and leveraging non-monetary growth opportunities.
In this webinar, Svitlanka Sergiichuk, CEO & Co-founder of Neofin, will share insights from Neofin’s journey in global expansion.
Hosted by Iryna Andriushchenko from Handy.ai, the session will dive into real-world case studies and provide practical steps to gain traction in competitive industries.
Whether you're an early-stage founder looking to expand internationally or a growth-stage startup entering the U.S. market, this session will offer insights into how to navigate partnerships, establish credibility, and make key industry connections.
Key Takeaways
How to assess new markets and set realistic GTM expectations
Best practices for securing strategic partnerships
How to maximize growth through media exposure, competitions, and industry perks
The role of founder-led outreach in establishing key connections
Who Should Attend?
Founders and startup executives preparing for global expansion
Startups entering new markets, particularly in the U.S.
Entrepreneurs looking to build industry partnerships and networks
Agenda:
Introduction & Why Founder-Led GTM Matters
Entering New Markets – Market differences & GTM expectations
Strategic Partnerships – Securing and leveraging key relationships
Non-Monetary Growth Strategies – Media exposure, competitions, perks
Founder-Led Outreach & Networking – How to reach key decision-makers
Q&A & Closing Remarks
Don’t miss this opportunity to gain actionable insights and proven strategies to scale your startup. Register now!