HubSpot's Shift to an AI‑Native CRM

​See what AI in HubSpot can do when it actually understands your business - live demos of Customer, Prospecting, and Data agents built right into HubSpot.

​Delivered by Katya Kladkova, HubSpot and Sergiy Tsymbal, Boostworkforce.

​This is a virtual event and you'll receive a link to join via email.

​Agenda:

​The AI-native CRM shift

​Why most AI tools feel disconnected from real work — and how HubSpot is building agents that actually understand your business context

​Customer Agent

​Handling real support scenarios, answering customer queries, and resolving issues using live CRM data

​Prospecting Agent

​Researching prospects, personalizing outreach at scale, and building targeted lists — all inside HubSpot

​Data Agent

​Updating contact records, enriching missing information, and keeping your CRM data clean automatically

​Implementation playbook

​Proving ROI, balancing adoption speed with trust and brand protection — practical steps to deploy AI agents in your portal

​Live Q&A

​Your questions on AI agents, implementation, and getting the most out of HubSpot