Cold Email for CRE Brokers: Keep Volume Out of Spam

​You already know the trap. Push enough volume to cover a market and the firm domain starts landing in spam. One person blasting from the main inbox can drag the whole team with them.

​This is a live desk session with Johann (Gravitate) on how CRE brokers keep outbound landing: how to warm domains and inboxes, how to rotate sending accounts, how to keep the firm inbox from getting marked, what to strip on a first cold touch, and how to verify before you send so bounces don’t trash the domain. We’ll also cover a short slice on drafting and voice where it changes whether the email lands.

​Wed Oct 21, 2026 · 10–11 AM PT · Zoom

​Agenda:

• ​Why CRE outbound lands in spam (shared firm inboxes, burned domains, emails stop landing)

• ​Domain and inbox warmup (how warmup services actually work)

• ​Rotating sending accounts so one inbox doesn’t burn the rest

• ​Cold-touch hygiene: images, links, near-duplicate lines that look like bots

• ​Verify-before-send so bounces don’t trash the domain

• ​How this looks week to week when you’re managing multiple inboxes

• ​Short slice: where drafting helps emails land, and where it doesn’t

• ​Live Q&A