The BFCM Affiliate Playbook for TikTok Shop

​The BFCM Affiliate Playbook for TikTok Shop
If you start creator outreach in November, you're already too late. Your BFCM results depend on your creators, not your discounts. Most brands go into Black Friday the same way: send a batch of samples, share a generic brief, and hope enough creators post in time. Then they wonder why the weekend falls flat.

​This webinar covers the full playbook for winning BFCM:

​• How to find the right creators and get them to post

​• How to automate your outreach

​• How to motivate creators to post on time

​• How to turn your best TikTok videos into Meta ads

​Cruva CEO Sebastian Nelson and Liam Dean, co-founder of For You (powered by Soar), break down how top TikTok Shop brands build affiliate programs that deliver when it counts.

​Who this is for: Brand founders, ecommerce leaders, TikTok Shop operators and affiliate teams getting ready for Black Friday and Cyber Monday, who want more than a one-weekend spike from their creator program. Building your first affiliate program? You'll learn where to start. Already running one? You'll learn what to fix before peak season.