"The New Money Rules" Book Launch & Author Signing Event
Join us at Book Passage in the San Francisco Ferry Building for an inspiring evening celebrating the launch of The New Money Rules: The Gen Z Guide to Personal Finance by Lillian Zhang.
Lillian will be in conversation with bestselling author Kyla Zhao (May the Best Player Win, The Fraud Squad, Valley Verified) to talk about money, career, and writing in today’s world. Expect honest stories, practical tips, and an engaging dialogue between two rising Gen Z voices. This is a free event, and books from both authors will be available for purchase and signing at the store.
Event Agenda:
5:00pm: Doors open, seating begins
5:30pm: Conversation & audience Q&A
6:15pm: Author signings, gifts, photo ops
About the book:
The new rules to save, invest, and grow your money―as seen on CNBC Make It, Bustle, and UC Berkeley Haas News
The rules of personal finance have changed. Now, more than ever, Gen Z needs a fresh, empowering approach to thrive. The New Money Rules shows you how to crush debt, supercharge savings, and start investing―even with just $5. From viral money educator Lillian Zhang―a Gen Zer who grew up in an immigrant home, side-hustled through college, and built a thriving career―comes the no-BS advice she wishes she had from the start. If you've ever felt like financial success was only for "other people," here's the beginner-friendly guide to create a future you'll love.
Simple money rules for everyone―Forget old-school advice about skipping your latte runs―get judgment-free advice on savings accounts, credit cards, and student loans.
Digital finance made easy―Automate your savings, experiment with micro-investing, and explore modern tools like budgeting apps, while staying smart around cryptocurrency, "Buy Now, Pay Later," and 1-click shopping.
Change your money story―No matter what you were (or weren't) taught about money growing up, learn how to conquer financial fears and grow wealth from the ground up.
For Gen Z, by Gen Z―Lillian Zhang helps young people, including hundreds of thousands of online followers, transform their finances with the clarity and empathy this generation deserves.
Give the gift of financial literacy―Equip teens finishing high school, college students nearing graduation, and young adults stepping into independence with money skills for life.
Stop getting by―start getting ahead with The New Money Rules: The Gen Z Guide to Personal Finance.
About the author:
Lillian Zhang is a Gen Z money educator who graduated from UC Berkeley’s Haas School of Business before working at leading tech companies and starting a thriving business. Money was a source of stress in her immigrant home growing up, fueling her drive to learn everything she could about building wealth. By age 22, she saved her first $100,000 and began sharing her insights online. Today, she empowers hundreds of thousands of young adults to feel confident with their money. She's been featured in CNBC Make It, Bloomberg, ABC's Good Morning America, Business Insider, Yahoo Finance and more. Learn more at lillianzhang.com
About the moderator:
After graduating from Stanford University in 2021, Kyla Zhao is a Silicon Valley techie by day and an author by night. Her books have been featured by CBS, NBC, Good Morning America, Vogue, Elle, Buzzfeed, South China Morning Post, and more. Kyla was also selected as a Forbes 30 Under 30 honoree, a Tatler Leader of Tomorrow, and awarded a Certificate of Recognition by the California State Assembly for her contributions to Asian media representation. While she writes for various age groups and in various genres, her books all star women and girls of color challenging stereotypes in traditionally male-dominated spaces. Learn more at kylazhao.com