Marketing Like a Storyteller: Strategy, Story & Standout Content

​Marketing Like a Storyteller: Strategy, Story & Standout Content

​Great real estate marketing isn’t about posting more—it’s about creating a strategy that makes people stop, connect, and remember you.

​Drawing on 15+ years as a marketing and communications director, storyteller, videographer, and FAA-certified drone pilot, Kyra Coates brings a fresh marketer’s perspective to real estate. She’ll show agents how to move beyond predictable “Just Listed” marketing and build a recognizable brand around story, place, lifestyle, and authentic connection.

​This practical, idea-packed class explores how to:

• ​Build a smarter, more intentional marketing strategy

• ​Create content that sells the lifestyle and story, not just the house

• ​Choose the right social channels—and understand what actually works

• ​Use photography, video, aerial footage, and Canva to stand out

• ​Use AI strategically without losing authenticity

• ​Create a simple, repeatable approach that doesn’t consume your week

​Agents will leave with fresh ideas, practical tools, and an actionable strategy for marketing themselves and their listings in a way that feels distinctive, memorable, and human.

​Instructor: Kyra Coates, FAA certified drone pilot & Owner of Foothills Film & Footage

​Hosted by: Kim Blakley, First American Title

​Sponsored by: Wings Credit Union, formerly ENT