Groundwork Get Better at Making Better Products

​The Groundwork Method workshop gives you the proven framework to create truly customer-centric experiences. Learn how to define clear problem statements, build actionable personas, and uncover real user needs through practical, hands-on exercises.

​Walk away with the tools and techniques to validate your ideas early, gain stakeholder buy-in, and build products that resonate with your target audience.

​REFUND POLICY: Full refund given 4 weeks prior to event. No refunds after that time, but workshop ticket can be transferred. Please see our FAQ for more info.