

The Spill: Personal Branding with Jayde I. Powell
About The Spill
The Spill is Creator Tea Talk's live webinar series, designed to give creators the real, unfiltered education they won't find in a generic course.
Each session features an expert from the creator economy who breaks down a specific skill or strategy creators can apply in their own business. Think of it as pulling up a seat to hear the tea straight from people actually doing the work.
Creators walk away with practical, actionable tips and get direct access to ask experts the questions that actually apply to their business.
About This Session
How to Build A Personal Brand That Pays
A personal brand isn't just about visibility. It's about turning that visibility into real opportunities. In this session, Jayde breaks down the exact framework that's earned her over half a million dollars in revenue, showing creators how to build a brand that doesn't just get attention, but actually converts into income.
Can't make the session? No worries—all ticket holders will have access to the recording up to 7 days after the event.
About Jayde I. Powell
Jayde I. Powell is a creatorpreneur and social media strategist from Atlanta, Georgia. With over 13 years of experience in marketing, Jayde has taken her knowledge and established herself as a well-respected creative and voice in both the advertising industry and the creator economy.
She is the founder and head of creative at The Em Dash Co, a multidisciplinary social-first creative agency specializing in strategy, creative direction, and content creation. There, she has led projects for global brands such as Netflix, Timberland, LinkedIn, The Coca-Cola Company, and more.
Additionally, she is known for her relatable and humorous presence on LinkedIn, which she refers to and popularized as “The Briefcase App,” and for the championing of Black, brown, and queer creatives in her industry.
In 2023, she was recognized by Adweek as a standout in media, marketing, and culture, and also recognized by Business Insider as a creator economy expert. In her free time, Jayde serves on the creator advisory board at Harvard’s T.H. Chan School of Public Health, takes art classes, and frequently travels between her home in Atlanta and Brooklyn, New York, where she sources much of her inspiration for her creative pursuits.
Instagram: jaydeipowell
LinkedIn: jaydeipowell
About Creator Tea Talk
Creator Tea Talk is a community that brings creators, marketers, and industry leaders together for transparent conversations about the creator economy.
Through dialogue and curated events, we create intentional spaces where stories, strategies, and ideas are shared freely to inspire and inform.
Website: creatorteatalk.com
Newsletter: https://creatorteatalk.beehiiv.com/
Instagram: creatorteatalk
LinkedIn: creatorteatalk