VIA 2026 Playground - Love Your Problem - Challenge Clinic
Love Your Problem Challenge Clinic
VIA and Crazy Town · 27 November - 10:00 - 12:00
The best solutions start with a problem you truly understand, and an ecosystem helps you understand it better.
This Challenge Clinic is a morning for established companies, SMEs and industry players to take one real problem, challenge or growth opportunity and turn it into a challenge worth solving.
Companies that work inside an ecosystem see further. Partners, peers, talent and technology bring new angles to the same question, and a sharper question leads to better answers in strategy, projects, innovation and scouting alike.
We start with a panel of companies sharing how they framed their own challenges and what being part of an ecosystem added: why the challenges existed, who they affected, and what changed once they became clear.
Then we move to practical work. With a hands-on VIA tool, each company frames its challenge step by step and decides what matters most.
Every company leaves with a sharper view of its challenge and a better way to approach it, using learning cards, practical tools and proven approaches that VIA makes available.
From there, the next step can be support from the VIA network, partners, a startup collaboration or a student team. Selected challenges, shared anonymously, will also feed the Crazy Town hackathon in Lahti on 3–5 December, where student teams bring fresh minds to them.
We close with a light lunch and time to connect.
Agenda
10:00 Welcome
10:10 Panel: Love your Problem
10:45 Challenge Clinic: framing your challenge with the VIA tool
12:00 Light Lunch and networking
Places are limited to keep the room small and open. Registration is subject to host approval.