Setting up your TikTok Shop Live Operations with Jason Termechi

​Most brands go live before their Shop can support it. Then they decide live “doesn’t work for us.”

​Jason Termechi spent 18 months on TikTok’s Live Seller team, managed 30+ sellers, and helped move $14M in live GMV. His biggest live did $180K from the back room of a store in McAllen, Texas.

​In this live workshop, Jason walks through how to set up a TikTok Shop Live operation from zero:

• ​The 3 questions that decide if you’re ready to go live

• ​Who to hire (host + operator) and how to test a host before you commit

• ​The eight-part script, run as a 5 to 10 minute loop

• ​Cadence and the 3-month plan from cold start to scale

• ​Pre-promotion: the free platform tools that fill your live before you hit start

• ​How to read your dashboard: is it a traffic problem or a conversion problem?

​Who it’s for: brands already selling on TikTok Shop that want to add Live, and agencies running Shop for clients.

​Bring your questions. Jason will take them live.