

From Ideas to Action: A Hands-On Innovation Workshop
Most early ideas won’t make it. The key is gathering early evidence on which ones might succeed before you spend months finding out the hard way.
This hands-on workshop is for entrepreneurs and corporate innovators with an idea for a startup, product, or problem worth solving. You’ll find what could truly set your idea apart and gain clarity on the steps to decide whether to push forward, pivot, or move on.
What to Expect
Add structure to your idea so you can effectively communicate it
Generate possibilities you hadn’t considered, with help from others in the room
Analyze desirability, feasibility, and viability to see where your effort will pay off
Leave with concrete next steps for testing your idea and a plan to make the most of Startup Week
About the Facilitators
Brian Zimmer, Bill Udell, and Lindsey Hruby-Yardley work together at Don’t Panic Labs. Between them they have decades of experience with startups, corporate innovation, and product strategy, coaching founders and helping grow Nebraska’s startup ecosystem.
Don’t Panic Labs is a Lincoln-based software innovation firm whose purpose is to bring every innovator’s vision to life. Since 2010, it has helped founders and established organizations move from idea to launch through strategy, customer discovery, evidence-guided software engineering, and go-to-market.