The Web for Apps Opportunity
A private RevenueCat event for senior product, growth, monetization, and payments leaders, in downtown San Francisco.
Join a curated group of operators from leading subscription and app businesses for an afternoon focused on what is actually changing in web funnels, checkout conversion, merchant-of-record models, and direct monetization
The session will be followed by a private executive dinner
More of the subscription playbook is moving onto the web. For app teams, that creates a new layer of leverage around pricing, experimentation, checkout, payments, and customer ownership. It also creates new operational complexity.
This private event brings together a small group of leaders from top app businesses to compare notes on what is working now.
We’ll cover:
• How high-converting web funnels are being built today,
• What teams are learning about checkout design and payment performance,
• When merchant-of-record models become strategically valuable (and when they don't),
• And how leading apps are thinking about web monetization over the next 12 months
Agenda
2:00 PM Arrival, coffee, and networking
2:30 PM The Web for Apps Imperative
3:00 PM Building High-Converting Web Funnels
4:00 PM Break
4:15 PM Scaling Web Payments and Merchant-of-Record Operations
5:00 PM Winning on the Web: operator discussion
6:00 PM Executive dinner
This event is intentionally small and approval-based. We are prioritizing senior leaders across product, growth, monetization, subscriptions, and payments at leading app and digital subscription businesses.