Willpower World of Sports
Welcome to Willpower World of Sports Summit
For all the goods: willpowerhq.com/wos
An Immersive Experience in Sports & Human Performance
Willpower World of Sports brings together 150 to 200 founders, CMOs and operators from $10M to $1B consumer brands, alongside executives from teams, leagues and rights holders. One day, one campus, in East Austin during US Grand Prix week.
The day runs at Padel39 East: three and a half acres, twelve lighted courts and a clubhouse. It opens with a full-group workout, moves through the panel program, breaks for lunch and padel with the pros, and ends back on the courts.
Between sessions, get your performance measured at The Lab, try the recovery tech in the Longevity Lounge, take what you want from the Wellness Bodega, and play.
The Summit sits at the front of a full race weekend in Austin. The Spurs at Moody Center on Friday, Texas football on Saturday, and the United States Grand Prix on Sunday.
Attendance is by request.
The Line Up
What to Expect?
What's on the floor
Morning Workout 🏋️ w/ LSKD, FAVES & BOSS!
We start the day moving. A full-group session to open the Summit, with a kit from LSKD, lead by Celebrity Trainer, Ron "Boss" Everline
The Ghost Lab 🧪
Boo. This is where you get to see some crazy tech shit.
Longevity Lounge 👨🔬
Sleep, recovery, and the tech behind lasting longer. Full Willpower Wellness style
Wellness Bodega 🛍️
Open shelves, stocked all day. Take what you want, meet the founders behind the products, and go home with the things you have only read about.
Padel Play🏓
Twelve lighted courts, four of them covered, on three and a half acres. Play with the pros, then stay for Padel & Chill, our closing reception on the courts.
Thank You to Our Sponsors
Hotspex Media is a performance marketing agency built for consumer brands that want to scale profitably. Hotspex pairs sharp creative with media buying that ties every dollar of spend back to revenue, helping brands grow without guessing.
Anthropy Partners is a venture capital firm raising the bar for human potential. Anthropy backs early-stage founders building the technologies that extend what the human body and mind can do, from biomechanics and wearables to neuroscience and beyond.
Retention.com is the identity platform that turns anonymous website traffic into owned audiences. Retention.com helps brands recognize the shoppers already visiting their site and reconnect with them over email and SMS, growing retention revenue without growing ad spend.
Paul Street is a growth agency built around affiliate and partner marketing. Paul Street builds and runs the programs that connect brands to publishers, creators and loyalty platforms, turning partnerships into a revenue channel that compounds instead of resetting every quarter.
Faves is the athlete marketing platform connecting brands, athletes and the fans who buy from them. Faves gives brands a roster system that moves athlete relationships from product seeding through paid partnerships to exclusive deals, with campaign data, contracts and payments handled in one place.
LSKD is an Australian performance apparel brand born out of motorsport and functional fitness. LSKD designs kit for people who actually train in it, and is outfitting the morning workout that opens the Summit.
IM8 is a science-first supplement brand co-founded by David Beckham. IM8 develops its formulations with researchers from the Mayo Clinic and NASA to replace a shelf of daily products with one, and is bringing Dr. Ara Suppiah from its Scientific Advisory Board to the stage.
More of What We Do — Watch Below
Willpower Wellness House @ SXSW
Willpower World of Sports & Human Performance 2025
About Willpower
Willpower is a community platform for category defining consumer brands. Through curated events and strategic connections, we bring together founders, service providers, and industry leaders to spark real relationships, fresh ideas, and unexpected opportunities. We believe you can create your own WILLPOWER through community.