

From full-time to fractional: how to do it as a Chief of Staff
So You've Been Thinking About Going Fractional…
The idea of stepping out on your own can feel exciting and overwhelming in equal measure. What does fractional work actually look like day-to-day? How do you position yourself when you've spent years as a full-time operator? And where do you even find your first client?
If those questions are top of mind, this session is for you.
Join us for a candid conversation with Shaina Anderson, former Chief of Staff at Yelp and founder of Hello Generalist and Manual Override — two businesses built to help tech leaders make the leap into independent work.
She's navigated the transition herself and has spent years helping others do the same.
No theory, no fluff. Just real talk about what it takes to go fractional and actually make it work.
✅ What you'll leave with
A clear understanding of what fractional work is (and what it isn't)
A framework for how to position yourself in a crowded market
Practical first steps for landing your first fractional client
Honest perspective on what the leap actually looks and feels like
🙋♀️ Who this is for
Full-time Chiefs of Staff who've been curious about going independent
CoS professionals actively considering or exploring the fractional path
Anyone in the early stages of building their fractional practice
✨ How to show up
No prep needed. Just bring your curiosity and your questions!