Cover Image for Make It or Break It: Hiring Your First Sales Leaders

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RPS Ventures is a late-stage global venture capital firm, focused on investing in high growth technology companies led by exceptional teams.

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Private Event

Make It or Break It: Hiring Your First Sales Leaders

RPS Ventures

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San Francisco, CA

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About Event

For many early-stage companies, the move from founder-led sales to a dedicated sales team is one of the biggest turning points on the path to growth. Your first sales hires are often where the go-to-market strategy gets its first real test. Is the ICP clearly defined? Does the pitch still land when someone other than the founder delivers it? Do customers buy because they believe in the product, or because of a relationship with the founder?

We're teaming up with First Citizens Innovation Banking (formerly SVB) to host a conversation with former enterprise GTM executives who have been through this transition. They'll talk about what makes these hires succeed, the common pitfalls, and what they wish they'd known sooner.

After the panel, stay for a happy hour with founders, investors, and GTM professionals from across the ecosystem.

4:00–7:00pm · Panel & Networking

Brett Skale - CRO, Stuut; Former CRO, Handshake
Alyson Welch - CRO, Reltio
Sasha Pilch - Co-Founder, GTM Guild

We look forward to seeing you there!

First Citizens Innovation Banking (formerly SVB) is the leading financial partner supporting the innovation economy. With 40+ years of dedication to this sector, First Citizens Innovation Banking has deep experience banking investors and innovation clients at every stage of their journey.