Small Business Survival Skills: When Your Biggest Client Walks

​You know the number. You just don't like looking at it.

​One client. A third of your revenue, maybe more. They pay on time, they like you, and every month they quietly hold up a bigger share of your business than you'd say out loud.

​You tell yourself it's fine. You've got a great relationship. But that client is a risk you've decided to live with, whether you've named it or not. It only takes one email, one budget cut, one new VP who "wants to explore other options," and a third of your business walks out the door on a Tuesday.

​Most owners don't build for this until it's already happening. By then it's too late to plan. You're just patching a hole.

​This session is about seeing the exposure before it bites, and building so no single client can sink you. We'll cover:

• ​how to find your real concentration number, and the line where it turns dangerous

• ​the positioning and referral gaps that let one client get that big in the first place

• ​what to actually do this quarter to spread the load without firing your best account

​Bring an honest look at your top three clients and what each is worth to you. You'll leave knowing exactly where your business is exposed, and the first move to close the gap.

​Build a business that can survive losing anyone. Even them.