Ecom Masterclass: Expand into New Markets in 45 Days
A short masterclass with Wayfindr and ExpandNow
You've picked the market. You might even have a launch date. Then the questions start.
Where does the stock sit? Who clears it through customs? Do you have to wait for your own VAT number? Can you even sell there without a company of your own?
Most brands answer these one supplier at a time: a warehouse in one place, a customs broker in another. Then the launch waits on whichever is slowest.
Most brands take the better part of a year to open a new market. It can be about 45 days.
In 30 minutes, two people whose job is sorting this out for brands take you through it in the order it actually happens. Then the floor is yours.
What you'll leave with
How to sell in the UK, EU or US without setting up a company there
What happens with VAT and duties, so nothing is charged to your customer at the door
How to get stock into the market and close to your customers
What a realistic first 45 days looks like, and what to sort before day one
Who it's for
Ecommerce brands selling physical products, often made in Asia, getting ready to sell in the UK, the EU or the US.
Your speakers
Seán Griffin, Head of Global Sales, ExpandNow. Seán covers the right to sell: tax, payments and compliance in a new market, on your own store or on TikTok Shop.
Nick Bartlett, Co-Founder & Director, Wayfindr. Nick covers getting the stock there: freight, customs, warehousing, delivery and returns.
When
Thursday 3 December 2026, 10:00 CET (09:00 London, 16:00 Ho Chi Minh City, 17:00 Hong Kong and Singapore, 04:00 New York). Online and free.
Can't make it live? Register anyway and we'll send you the recording.
Bring your hardest question. We'll answer as many as we can live.