GrowthCon | Executive Briefing | How to Make AEO/GEO Profitable & Measurable

​Google AI Overviews, ChatGPT, Gemini, Claude, and Perplexity are reshaping the customer journey — and many companies are already seeing fewer clicks, fragmented visibility, and growing pressure to prove ROI from AI-driven discovery. But while most marketers are chasing AI mentions and citations, very few are turning AEO/GEO into profitable growth.

​You’ll learn how modern AI engines evaluate authority, trust, retrieval readiness, and distribution — and why the brands winning in AI search aren’t necessarily the ones getting the most traffic. We’ll also show you how to measure AI visibility the right way, how to connect it to pipeline and revenue outcomes, and operationalize a profitable AEO/GEO strategy over the next 90 days.

​If you’re trying to understand how AI search impacts growth, conversions, and long-term advantage, this session will give exact next steps and insights that we have been following for our customers.

​Your Trainers:

​Namay Sharma, Head of Growth & Digital

​Marisa Mehnke: Customer Success & Performance Marketer