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Cover Image for Distribution: The Unfair Advantage
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Distribution: The Unfair Advantage

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Payment link:https://paystack.com/buy/distribution-the-unfair-advantage-hxadbg
WE JUST MADE THE ROOM MORE INTERESTING.

When we announced DISTRIBUTION: THE UNFAIR ADVANTAGE, we had two founders coming in to unpack how they built distribution around their companies.

Then we added one more.

Caleb Jephnuneh, founder of TheraBot AI.

He’s been taking an African AI product beyond its home market — including a recent trip to Pakistan, where TheraBot AI received international recognition.

And that’s exactly why we wanted him in the room.

Because distribution doesn’t look the same for everyone.

Peter Okwara built Careergo to 13,000+ users, largely through organic distribution and product-led growth — learning how content, localization and customer understanding turn attention into adoption.

Phenea Munene is building JuaFlow, an AI platform helping businesses connect customer conversations across WhatsApp, email and web chat with their operations — a very different B2B distribution challenge.

Caleb Jephnuneh brings the international question:

How do you take something you’ve built here and get people in another market to care?

Three founders. Three different markets. Three different distribution problems.

One conversation.

DISTRIBUTION: THE UNFAIR ADVANTAGE

📍 Zindua School Parklands, Nairobi 🗓 10 September 2026 · 4 PM 🎟 KES 1,500 — refreshments included

https://paystack.com/buy/distribution-the-unfair-advantage-hxadbg

Location
Zindua Coding School
Parklands Plaza, 5th Floor Left Wing, 6 Chiromo Ln, Nairobi, Kenya
Ticket Required at Entrance
Hosted By
2 Going