

How do you take a global brand and make it work in this region? | The Digest with Vas Hadjiaslanis (Deliveroo)
Ever wondered how a global brand can actually work here in the UAE?
The Digest is our curated dinner series. A small group of curious people, one great table, and an honest conversation with someone who truly knows their space.
No slides. No LinkedIn-voice. No AI slop. Just the real story of building in the UAE.
This month: Vas Hadjiaslanis, who’s just been named GM of Deliveroo for the Middle East. Before that, he ran Bolt across the region. As employee #1, he launched the Dubai Taxi Company x Bolt joint venture and built it into a nine-figure business in under two years. Add senior roles at Uber to that, and you’ve got someone who’s helped build and scale three of the biggest names in mobility and delivery, right here.
Our friends at Tania’s Teahouse in Dubai Hills are hosting us, so expect great food, good tea, and an easy room. (Check out the menu 😋)
Grab your ticket, lock it in the calendar, and come hungry. You’ll leave full, and a little smarter.
The Digest with Vas Hadjiaslanis (Deliveroo)
Thursday 29th October
7pm til 9pm
📍 Tania’s Teahouse, Dubai Hills
Sumthing New. Where the curious meet.
📲 Follow us on Instagram @trysumthingnew to stay updated.