SuperSmall Founder Series 2: Demand Validation by Talking to Customers

​Part 2 of The SuperSmall Founder Workshop Series
Master the complete journey: Build with AI → Validate with Customers → Sell with Confidence

​You've built your site. Now comes the hard part: Does anyone actually want what you're selling?

​Join SuperSmall.ai for the second workshop in our founder series, where you'll learn to use AI to test market demand, conduct powerful customer conversations, and transform feedback into messaging that resonates.

​This is where you move from guessing to knowing—using real customer insights to refine your pitch before you waste time on the wrong approach.

​Featured Facilitators:

👋 Boaz Ashkenazy has co-founded four companies focused on emerging technologies, including Clause, LinkRoom and SuperSmall, which helps small businesses compete with giants using AI. Drawing from his experience building productivity tools at Meta he understands how having the right technology can level the playing field for entrepreneurs who don't have massive budgets but have massive dreams. As host of the Shift AI podcast and board member of the Seattle Chamber of Commerce, he's dedicated to ensuring every small business owner has access to the tools that allow them to punch above their weight.

​​👋 David Niu has founded 3 venture-backed startups that were all acquired by publicly traded companies. He’s currently the founder of Delight Labs, UnLost Cause, and SuperSmall. David is passionate about helping entrepreneurs turn bold ideas into reality, blending personal mindset with practical business strategies. He also champions community as a vital support system for founders navigating the often-lonely road of entrepreneurship. 

​What You'll Gain

• ​A proven customer validation framework to test demand and uncover real needs

• ​AI-powered tools to analyze customer interviews and extract actionable insights

• ​Live demonstration: Watch us analyze real interview transcripts and generate scorecards with grades, strengths, risks, and next steps

• ​The 5-10 customer conversation method that separates real opportunities from wishful thinking

• ​How to translate customer language into compelling messaging for your site (built in Workshop 1)

​Who Should Attend

• ​Founders who've built something (in Workshop 1 or on their own) and need to validate demand

• ​Entrepreneurs who've launched but aren't getting the traction they expected

• ​Business owners ready to have real conversations with potential customers

• ​Anyone tired of "vibe coding overload"—building fast but guessing on demand

• ​Founders who want to refine their messaging based on actual customer feedback

​The Journey Ahead This workshop is Part 2 of our three-part series designed to take you from idea to revenue:

• ​Workshop 1 (Nov 20): Build your site with AI tools

• ​Workshop 2 (Dec 2): Validate demand and refine your messaging with customer feedback

• ​Workshop 3 (Dec 18): Price, package, and sell with confidence

​Each workshop stands alone, but together they form a complete roadmap for launching a profitable micro business.

​About SuperSmall
SuperSmall helps entrepreneurs create profitable micro businesses using AI tools. We believe in building in days what used to take months—focusing on execution, validation, and community support around the SAGE Framework: Skills, Attitude, Growth via Community, and Energy via Wellness.

RSVP NOW. Space is limited. Attend one or all three—each workshop delivers immediate value.

Thank you to our lead sponsor CIBC Innovation Bank