​Quotes can be manufactured. Recordings can be manufactured. Images and entire events can be manufactured. AI has made fabrication cheap and fast, but verification hasn't caught up.

​A fake quote from an executive, a synthetic recording of a spokesperson, a manufactured image of an event that never happened: any of these can spread widely before anyone has a chance to confirm it isn't real. That puts journalists in the position of verifying what's true faster than ever, and puts PR and communications teams in the position of protecting people and brands from things they never actually said or did.

​We'll cover how quotes, recordings, images, and events are being manufactured today, what real verification actually looks like versus what most teams currently have in place, where responsibility sits between platforms, media, and the people being represented, and what newsrooms and comms teams can do right now, not eventually.

​Whether you're a journalist, an editor, a publicist, or run communications for a brand or executive, this session will help you understand how fast the ground is shifting under what counts as verifiable.

​We'll cover:

• ​How quotes, recordings, images, and events are already being fabricated, and how convincing it's gotten

• ​The gap between how fast fabricated content spreads and how fast it can actually be verified

• ​What meaningful verification looks like for a newsroom versus a communications team

• ​Where responsibility sits between platforms, media organizations, and the people or brands being represented

• ​Why authenticity now has to be actively established instead of assumed

• ​Practical steps newsrooms and comms teams can take today

​🎤 Moderator & Speakers

​Announcing soon 👀

​💡 Who Should Attend

• ​Journalists and editors

• ​PR agencies and publicists

• ​Corporate communications teams

• ​Media law and defamation attorneys

• ​Platform trust and safety professionals

• ​Brand and executive communications teams

​💬 Why Attend

• ​Understand how manufactured content is already circulating in journalism and PR

• ​Learn what verification actually looks like today versus what's still a gap

• ​Understand where responsibility sits between platforms, media, and comms teams

• ​Get practical steps to protect the people and brands you represent

• ​Leave with a clearer sense of what authenticity requires going forward