​AI isn’t just a buzzword—it’s a growth engine.

​In this session, you’ll discover how Pretty Prompt went from a scrappy weekend project to a tool used by thousands, including people at LinkedIn, Wix, and Upwork.

​Learn how the founders leveraged smart, practical prompts to automate manual GTM work, test ideas faster, and pivot from frustration to product–market fit in under three months.

​We’ll break down what makes a powerful prompt, why it matters for growth, and share real examples in action with HubSpot.

​ What You'll Learn

​✅ The Power of Prompting
What makes a great AI prompt—and why it’s the secret weapon for startup growth, faster GTM execution, and better customer insights.

​✅ From Pain to Product
How Pretty Prompt turned a founder frustration into a 10K-user product in under three months, using AI to test ideas, pivot quickly, and validate product-market fit.

​✅ The Pretty Prompt Playbook
The inside story: what Pretty Prompt is, how it started, and the GTM strategies (and channels) that fueled early traction from Product Hunt to power users at LinkedIn, Wix, and Upwork.

​✅ Prompting That Scales
The structure behind effective prompting—see examples of prompts with and without Pretty Prompt to understand how small tweaks drive outsized results.

​✅ Why Prompting Matters for GTM
Learn how prompt design directly impacts startup growth, content velocity, and campaign performance—and how founders can use it to scale smarter.

​✅ Live Demo: GTM Prompts in Action
See real-world GTM workflows powered by AI, HubSpot, ChatGPT, and Cloud Connectors—showcasing how automation and smart prompts unlock growth.

​💡 And the best part: you can use these same prompts, tools, and strategies to supercharge your own startup’s growth. 

​🎁 What's included in Your FREEBIES 🎁

​Simply sign up to the HubSpot for Startups program here (no purchase or credit card required), and get access to our FREEBIES, which include;

• ​A FREE plan from Claude

• ​One month FREE of Lovable (worth $25)

• ​50% off Pretty Prompt's Pro-tier for three months

• ​A set of refined prompts for GTM:

  • ​Analyze Transcript for customer blockers/opportunities

  • ​Write email follow up using specific elements mentioned by user in the transcript

  • ​Create a LinkedIn post from a founder's perspective based on a pain point mentioned in a customer call

• ​Up to 90% off HubSpot's Enterprise & Pro-level plans

​Meet the speakers:

​
Ilai Szpiezak - Co-Founder & CEO @ Pretty Prompt

​Born in Argentina with Polish roots and now based in London, Ilai is the Co-Founder and CEO of Pretty Prompt, an AI startup helping users improve prompts in one click — like Grammarly for prompting. Pretty Prompt is used by over 10,000 professionals at companies such as LinkedIn, Upwork, Wix, and ChilliPiper.

​A serial founder with a background spanning technology and entertainment, Ilai previously co-founded Dolphin AI, a CX Insights Copilot, and founded HARKALIVE, an online platform for live dance classes.

Charlie Day - Co-Founder & CTO at Pretty Prompt

​A two-time founder and experienced software engineer, Charlie brings over a decade of technical expertise to building scalable, user-focused products.

​Before Pretty Prompt, he co-founded Baser, and had previously gained experience across several leading technology companies.

​Stefany Ludena - Head of HubSpot for Startups Iberia, Italy, Benelux

​Stefany Ludeña leads HubSpot for Startups in Iberia, Italy and Benelux, where she works with Incubators, Accelerators and Investment Funds to implement growth strategies for entrepreneurs in multiple European markets.