Your Personal Brand Is Your Unfair Advantage
You have a voice worth following. This is the day you find it, sharpen it, and put it on camera. Attention + trust open the right doors, and the smartest founders, operators, and investors are building audiences that root for them.
Who's leading it
This is a hands-on workshop with Cultish, the creative strategy studio behind some of the internet's most obsessed-over brands. Alex Manderstam and Hannah Wilson have spent a decade turning brands into obsessions, for Meta, Notion, and Adobe among them, and built a combined audience of nearly 1.5 million doing it. Hannah was named a must-follow creator by Instagram's CEO and won Vogue's Creator of Tomorrow award; Alex is the founder of On Brand, one of Substack's most-read business newsletters. In one day, they'll do for you what they've done for global brands, with your face on camera.
What we'll cover
Personal brand positioning. Get clear on what you actually want to be known for, then reverse-engineer the strategy to get you there.
Content strategy. Work backward from your long-term vision into content pillars, themes, and what to actually post
Content systems. Build and research with AI tools the way an in-house team would, so you can run like a full content operation.
On-camera presence. Find your real voice so the camera feels easy, not awkward: delivery, warm-ups, and how to pose for your headshots.
What you'll leave with
A clear personal brand strategy — positioning, pillars, the whole architecture
Drafted content ideas and scripted pieces you can post that week
AI-driven systems that cut the noise, research your space, and plan your content like an in-house team you don't have to hire
Real camera practice, with live feedback
Professional headshots taken during the day
A resource pack of hooks, references, and templates to keep using
And more to be announced — including a few surprises we're not ready to spoil
Who it's for
Founders, especially anyone heading into a raise and needing to show up as the face of their company. Investors and operators building an expert-led personal brand will get just as much out of it.
Come as the best-kept secret in your space. Leave with a following.
Learn More Here: https://dreamventuresaccelerator.com/brandworkshop
Hosted By:
✨ Dream Ventures Accelerator | Network, Access, Education.
Annie Evans and Kelley Arena are angel investors who've deployed over $20M through angel syndicates and backed 50+ companies, including favorites like Chillhouse, Superpower, Alice Mushrooms, Sleep or Die, and Hey Jane. Through the Dream Ventures Accelerator, they've helped 250+ founders raise more than $25M.
✨ Lightning Society is a private membership club designed to foster intentional connection, creativity, and community. It brings together founders, artists, and thinkers in a setting that values depth over volume and presence over noise. Follow @lightningsociety to stay updated for future events.
In Partnership with Clickvoyant, AI Marketing Analytics for eCommerce Companies and Highbeam, Banking built for Consumer Brands.