

Personalization in the AI Era
Personalization in the AI Era.
AI is transforming personalization into one of the most powerful, and debated tools in modern marketing. Filling the Gap presents "Making it Personalized".
This panel brings together leaders from retail, tech, and startups to explore whether personalization is truly driving incremental revenue, building stronger customer relationships, or simply meeting baseline expectations.
Through rapid-fire insights and deeper discussion, we’ll unpack the opportunities, risks, and future of personalization in an AI-driven world.
All ticket proceeds go to the Barbra Schlifer Commemorative Clinic: https://www.schliferclinic.com/
Speakers:
Jing Zhao, Pet Valu
Liam Thurston, Loblaws
Jennifer O' Brien, Sitecore
Sarah Bugeja, Certn
Moderated by Saad Uddin, Native Touch
Filling the Gap: https://www.fillingthegapto.org/
Agenda:
8:30 - 9:00 : Arrivals
9:15 - 10:00 : Panel
10:00 - 10:30 : Open Networking