​This event is for WOMEN only.

​What it’s about?

​AI is everywhere — but for most MSMEs, the real question isn’t “Which tool should I use?”
It’s “How do I use AI in a way that actually increases revenue?”

​This workshop explores AI at the intersection of business, technology, and people — with a clear focus on sales growth and operational efficiency.

​We’ll begin by demystifying AI in simple terms: what it actually is, what the hype gets wrong, and why AI adoption is not a technology decision — it’s a business decision. You’ll learn why human judgment, positioning, and clarity matter even more in an AI-enabled world.

​From there, we move into revenue systems.

​Many MSMEs struggle not because of lack of effort, but because of structural gaps — unclear ICPs, inconsistent follow-ups, founder dependency, tool overload, and expansion without readiness. This session breaks down how to:

• ​Identify the right customer segments and pricing

• ​Strengthen your value communication and differentiation

• ​Build lead generation systems that don’t collapse after first contact

• ​Reduce decision fatigue and constant firefighting

• ​Introduce automation and “digital employees” responsibly

• ​Avoid cost leakage and unnecessary tech stack expansion

​You’ll also be introduced to practical MSME-friendly tools and frameworks — including the Buy vs Build vs Outsource vs Ignore model — so you can decide where AI fits, where it doesn’t, and where it delivers measurable ROI.

​The goal is clarity, structure, and disciplined growth — not tool experimentation.

​Agenda

​10 mins – AI discussion: what it is, myths for MSMEs, and business-first thinking

​30 mins – GTM & revenue systems: ICP, positioning, sales structure, founder bottlenecks, automation

​10 mins – MSME-friendly tools & frameworks: practical AI tools, prompts, and decision models

​10 mins – Q&A and discussion

​Who is this for?

​This workshop is designed for:

• ​Mid and small business founders

• ​Growth-stage companies

• ​Tech & professional services businesses

• ​Founders whose sales still depend heavily on them

• ​Operators seeking predictable, structured growth

​No technical knowledge is required.
This session is built specifically for non-technical founders who want practical clarity — not jargon.

​Speakers

​Tanisha Jain

​Tanisha works at the intersection of business, technology, and people. As a Product Manager at a FAANG company, she has led 15+ high-impact AI/ML initiatives across global operations — spanning computer vision, robotics deployments, GenAI applications, and operational scaling. With experience at Amazon and Deloitte USI, an MBA from SIBM Pune, and association with IIT Bombay’s AI Leadership program, her vision is to make AI understandable and accessible for Indian businesses.

​Somya Sahu

​Somya is a Revenue Growth Advisor for growth-stage businesses. With over 15 years at JP Morgan, Citi, and GEP, she has built and led revenue strategy and operational functions across global markets. She now partners with Indian founders to bring structured operating discipline into scaling businesses — reducing founder dependency and building repeatable revenue systems.

​Together, they combine AI strategy and revenue execution — focused on measurable, founder-friendly outcomes for Indian MSMEs.