Opening Your Artist Studio: how to host a visit people remember
What happens when you open your studio to visitors, what can it bring, and how do you start hosting them?
Studio visits are one of the most powerful forms of engagement an artist can have with their audience. It's the ultimate sign of genuine interest in your work. In this session, we share our insights and data on why these visits matter, how to actually attract the right audience for them, alongside two distinct perspectives from:
Anna Egle (Latvia): A sculptor and FOLLOW.ART member who has hosted visitors in her studio from one-on-one invitations to a full evening of Open Studios during an Art Week.
Jennifer Braun (Germany): A top 1% Substack writer, Gen Z Art Critic, bringing the visitor's perspective on stepping into an artist's space.
What You'll Take Away:
Finding Your Audience: How to use the FOLLOW.ART Card as a silent agent to attract and generate studio visit bookings, even before you have an established network.
Why Studio Visits Matter Now: What's driving their growing importance for artists, collectors and art professionals.
A Practical Hosting Framework: How to prepare your space, welcome visitors and make the encounter feel natural.
What Visitors Value: What art professionals and public look for during a studio visit.
Staying Connected Afterwards: How one visit can lead to future conversations, sales, projects or support.
Valuing Your Time: How micro-patronage and a simple printed QR Code can recognise the work that goes into opening your studio.
Format: FOLLOW.ART's insights and findings on studio visits, followed by guest conversations with Anna and Jennifer, plus live Q&A.
For: Anyone who creates, curates or manages art.
Register with your email to secure your spot and get your streaming link!