

Community Call
Superteam KZ Community Call!
This Friday we’re hosting a session with Dan - Product Marketing & GTM Lead at Kiln, who helped scale Kiln’s DeFi vault product from $10M to $600M TVL in under a year. Before Kiln, he was part of the early Mercuryo team, where he spent 4 years helping scale global crypto infrastructure and payment solutions.
During this session, Dan will share practical insights for builders, founders, and product teams working in Web3 and DeFi.
Topics we’ll cover:
• GTM strategy & launch planning
How to prepare your product before launch, execute the launch, and drive adoption after shipping.
• Positioning & messaging
Why strong products often fail without clear positioning and how to make complex products understandable for the right audience.
• Partnerships & distribution strategy
How to build B2B2C growth channels.
• Pitch & deck feedback
How to structure your pitch and present your product so investors, partners, and users clearly understand your value.
This session will be highly practical and builder-focused. Participants are encouraged to prepare questions and share their projects.
Guest:
Dan
Product Marketing & GTM Lead at Kiln
📅 Date: Friday
⏰ Time: 5:00 PM (Astana time)
See you there.