

Prospect like a Pro with AI
Prospecting has changed more in the last 12 months than it did in the previous decade. Buying journeys are longer and less linear. Inboxes are noisier than ever. And AI is now working on both sides of the sales table.
The founders winning pipeline right now aren't sending more outreach. They're sending smarter outreach - to the right people, at exactly the right moment.
In this session, HubSpot for Startups and SeedLegals will show you how to do exactly that: spot genuine buyer intent, build a lean prospecting process that converts, and use AI to handle the time-consuming parts - without losing the human touch that gets replies.
What you'll learn
What buyer intent actually means and the signals that tell you a prospect is ready to hear from you right now
The anatomy of a lean prospecting process that works without a full sales team
Which tools are worth your time (and how to use them without over-engineering it)
What you'll walk away with
A practical prospecting framework so you can identify your ICP, reach them at the right moment, and build pipeline with limited resources.
Meet your host : Anna Gordon | Head of HubSpot for Startups UKI
Anna leads Startup GTM at HubSpot across UKI- working with top partners to help founders build and scale faster.
New to HubSpot for Startups?
🎁 The HubSpot for Startups program offers eligible early-stage companies up to 90% off HubSpot. Check if you qualify here (Applying takes just a few minutes).