Passionfruit Presents: AI & Marketing Workshop #3

​44% of Gen Z workers admit to actively sabotaging their company's AI rollout, according to a Fortune survey in April.

This means entering data into unapproved tools, intentionally producing low-quality AI output to make it look ineffective, or just flatly refusing to use it.

So on Friday Passionfruit is sitting down with Danielle Faber, the Director of Marketing at Intercap Inc. and .inc Domains, to figure out why and how to empower your team in the AI era.

If:
- You lead a team and have felt resistance when driving AI adoption
- You’ve spent hours building tools that feel harder to pass off than to maintain and use yourself
- You're not sure if it's an education problem, a tool problem, or a company problem
- And you respect Gen Z's dedication to a cause 🤪

Then grab a drink and come hang out with us on Friday!

Danielle is building a team culture around AI, not just giving a mandate from the top and hoping for the best. On Friday we're going to get into why the resistance is happening in the first place and what's worked well for her at Intercap.

​​Spots are capped.

​Hosted by Jamie Bishop, GTM for PIP at Passionfruit - the AI platform for marketing teams.
https://www.usepassionfruit.com/pip