User Intelligence for Founders

​In fast-moving markets, intuition alone isn’t enough. This session with Shipra Bhutada, Founder & Director of User Research at User Connect Consultancy (UCC), is designed for founders who want to make confident product decisions rooted in real user behavior. Drawing from 20+ years of experience across startups, unicorns, and global enterprises, Shipra will share practical frameworks to uncover unmet user needs, validate assumptions, and translate user insights into clear product and growth decisions. Ideal for early to growth-stage founders building products that truly resonate.