Uplift People Analytics Forum 2025
Theme: “From Insight to Impact: Real Stories of How People Analytics Drives Business Success”
📍 Dubai Media City
🕤 9:30 AM – 12:30 PM
Audience: Mid–Senior HR and Business Leaders
Format: In-person | Story-driven | Action-oriented
🕘 9:30 – 10:20 | Welcome & Global Talent Acquisition Analytics
Speaker: Dr. Serap Zel, Founder & CEO, Uplift People Consulting
Setting the tone: The rise of data-powered HR leadership
Why business impact starts with better people insights
Objectives of the day: Learn – Connect – Apply
🕥 10:20 – 11:05 | HR Leaders Club Case Study Panel: Turning People Data into Business Value
Moderator: Melitsa Mizrahi, CPO, Papa Johns (PJP Investments Group)
Panelists:
Sherif Elogeiry, General Manager - HR & General Affairs, DAIKIN Middle East and Africa
Selvi Supuriamaniam, HR Director Middle East & West Africa, Stanley Black & Deckers Inc.
Predictive analytics that improved hiring quality and time-to-fill
Using data to identify burnout and drive well-being initiatives
How analytics helped align workforce planning with business strategy
Making DE&I measurable and moving from awareness to outcomes
☕ 11:05 – 11:20 | Networking Coffee Break
🕚 11:20 – 12:00 | The Power of Financial Analytics + People Analytics for Better Decision-Making
Speakers:
Duygu Prigent, Former CFO, Unilever Middle East
Moustafa Aboushadi, Regional Finance Director, STADA
Christine Harb, Global Business Executive and ICF-Certified Coach
Guided discussion:
How combining financial data with people data leads to smarter, evidence-based decisions.
How HR and Finance can partner to shift the conversation from “cost of people” to “value and ROI of talent.”
Practical steps to build a common data language between HR and Finance for stronger business alignment.
🕛 12:00 – 12:30 | Data Privacy in HR: What You Can Do, What You Should Do, and What You Must Not Do
Speakers:
Dr. Thouraya Mathlouthi, Group Legal Director, e&
Raka Roy, Partner, Galadari Advocates & Legal Consultants
Focus: Understand the legal boundaries: what data HR is allowed to collect, store, analyze, and share under labor laws and data protection regulations.
🕧 12:30 – 13:00 | Closing & Call to Action