Founders Basketball x B2B Ball Las Vegas (July 11, 2026)
ABOUT EVENT
🏀 Founders Basketball and B2B Ball are teaming up and bringing their community of startup founders, investors and industry leaders to Las Vegas for a tentpole run during NBA Summer League 2026 on Saturday, July 11th.
Connect over 💼 business and 🪣 buckets during one of the most electric weeks in basketball — co-hosted by Brandon Blum, Jason Bond and Nick Crooks.
Attendees represent a tightly curated mix of leaders across sports, entertainment, media, and consumer.
This is an invite-only morning run with ~30 players on the court and 30–40 off of it — including former NBA talent like Troy Brown Jr., and CJ Watson.
This special edition tentpole event features an early morning format, branded activations from our partners, and the chance to build authentic relationships with some of the most connected operators in sports and entertainment — in a setting you won't find anywhere else during Summer League week.
Please email brandon@neweditionconsulting.com with any questions!
ABOUT FOUNDERS BASKETBALL
Founders Basketball hosts monthly basketball runs around the country connecting startup founders and investors.
Currently live in New York City, Boston, Los Angeles and Indianapolis.
ABOUT B2B BALL
B2B Ball is an exclusive networking event series designed for marketing, media, and tech professionals to connect through curated basketball runs rather than traditional mixers.
Founded to foster trust and partnership on the court, it features high-level networking and, as of April/May 2026, has active events in cities like Miami and Austin.
WHAT TO EXPECT:
🏀 Winner-stay-on 5v5 games
⏰ 2-3 hours of basketball and networking
☄️ Half-court shot competition
🥇 Prizes for the winners
ATTENDEES WILL GET TO SAMPLE AND DEMO FROM THE FOLLOWING BRAND PARTNERS
🌶️🍿🥒 Good Eat'n: We’re on a mission to make outrageously good snacks using simple, real ingredients so you never have to choose between flavor and feeling good about what you eat.
🥤 Halfday Iced Tea: A better-for-you, gut-healthy iced tea
💦💥 Nuun Hydration: Hydration you can feel. Packed with electrolytes
🏆🏀 FLO Unleashed: The First 360° Performance Harness
🌞🌊 Rite of Way: A contemporary fragrance brand inspired by ancient archetypes
🛡️ Under Armour
💪 Hyperice
🏀 Dear Summer: Designs performance apparel for people who love to play basketball, built around the essentials that shape how the game actually feels.
🍴 DoorDash
THIS EVENT IS POWERED BY:
A Brooklyn-based Creative Agency helping emerging eCommerce, Retail and CPG brands create winning paid and organic content.
We serve as an extension of your in-house team, handling content deliverables and execution across video, social media, podcasts, and UGC—whatever moves the needle.
We get it. Content is hard. Let us take it off your plate. Let's Chat!