

🧭 Stage 0: Before You Build
Prove it before you build.
You have an idea.
Or maybe just a curiosity.
You’ve thought about building something.
A startup. An app. A product. A solution to a problem you see every day.
But you’re not sure where to begin.
Before you write code.
Before you file an LLC.
Before you tell everyone you’re “starting something.”
Pause.
Stage 0: Orientation — Before You Build is a practical session designed for:
• Student builders
• First-time founders
• Startup-curious professionals
• Anyone wondering, “Could I actually do this?”
This is not a hype session.
It’s a clarity session.
You’ll learn:
What actually makes an idea worth building
The most common early mistakes first-time founders make
How to test your idea before investing months of time
What “real progress” looks like at the very beginning
The difference between excitement and evidence
You will leave with:
A clearer next step
A simple way to pressure-test your idea
Confidence in what to do next — or what to pause
Most startups don’t fail because the founders weren’t smart.
They fail because they built before they understood.
If you are even thinking about building, this session is for you.
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Hosted by Krystal Rogers, Founder - Chicago Startup Events