GenAI in Retail

​An invite-only roundtable for retail and e-commerce leaders leveraging Generative AI to transform customer experience, merchandising, and operations. From personalised product recommendations and AI-generated content to demand forecasting and supply chain optimisation, GenAI is opening new frontiers in retail. Participants will share deployment experiences, discuss ROI measurement, and explore how to balance automation with brand authenticity.

​Please only apply for this roundtable if you hold a valid GenAI Zürich 2026 ticket. Applications submitted without a valid ticket will be rejected. Don’t have a ticket yet? You can secure yours here.

​All applications are subject to approval by the roundtable organizers. If your application is successful, we recommend arriving 10 minutes before the roundtable starts to secure your seat. Allocated seats that have not been filled 5 minutes before the workshop start may be released and reallocated to spontaneous participants.